Fuji Finepix HS10 Review

Digital Cameras with Extended Zoom Lenses

Fuji Finepix HS10 Ease of Use 8
Features 9
Movie Mode 9
Build Quality9
Colours 9
Photo Quality 9
Style 8
Lowlight 9
Macro 9
Value for Money 8
10 Megapixels
30x Zoom
3 inch LCD Screen
130.6 x 90.7 x 126mm


The Fuji Finepix HS10 has a multitude of features including a 30x wide angle lens. It also has a number of manual controls. At the time of the review this is the longest lens available on a compact digital camera. As well as the long lens Fuji has equipped the Finepix HS10 with a number of features that will appeal to the photo enthusiast. This includes manual exposure controls and focusing

Zoom is controlled by twisting the lens barrel rather than using buttons on the back of the camera. As you would expect with this type of camera image stabilisation is included. There is also a sweep panorama mode, plus the ability to shoot up to 7 frames at a top speed of 10 frames per second.

Movie mode is impressive too. High Definition 1080p movies can be captured. You can zoom in and out while shooting a movie and sound can be recorded in stereo. You can also shoot movies that can be played back in slow motion.

Compared to other cameras in this category, the Finepix HS10 more than holds its own when it comes to picture quality. In fact this is an area where the camera outperforms many of its rivals.

If I was in the market for this type of camera I would be happy to own the Finepix HS10.

Main Features

LCD Screen:

3 inches
130.6 x 90.7 x 126mm

HD Movies:
Manual Controls:
Memory Cards:


Image Quality - See Sample Images Below

Outdoor Scenic Shots in Good Light

I like the look of all my outdoor test shots. There is a pleasing sharpness to the shots. The only time I noticed any slippage of focus is when the lens was zoomed all the way out. Even then I do not see the amount lost as a problem.

Common problems such as sun glare and purple fringing are handled very well, especially when taking the length of the lens into account. The definition showing when the lens is fully zoomed in is very good indeed.

It is the clarity of the shots that impresses me the most. This is a combination of sharpness and the level of detail the Finepix HS10 is able to capture. I also like the brightness of the photos and the vivid colours.

The camera performs very well when the lens is zoomed right in as in my third test shot. Even when pushed to its limits the camera performs admirably.


My portrait test shots are a success. They are all bright and in sharp focus. You should have no problems producing pleasing portraits outdoors when lighting is good.

Fuji has incorporated a powerful flash unit. It produces plenty of light and should brighten up most scenes when you are within the range of the flash unit. The Finepix HS10 also has a hot shoe for adding an external flashlight for when you need more power.

It is the indoor portrait taken without flash that impresses me the most. The level of detail and clarity of the shot far surpasses the results I am used to seeing from most other digital cameras. I prefer the warmer colours showing in this shot than when flash is required.

Macro, Colours and Noise

The macro shot is outstanding. The level of detail showing leaves the vast majority of other cameras in the shade. I am sure the physically larger size of the lens helps a lot with this.

The colours produced by the Finepix HS10 suit me to a tee. There is plenty of depth and this helps to bring the photos to life.

Rounding off, noise levels are kept to a minimum. This is another area where I have been very impressed by the Finepix HS10.


My test shots show that this is a high quality digital camera. If picture quality is very important to you then this camera is worth adding to your shortlist. You can see a noticeable difference between the photos taken with the Finepix HS10 and with smaller digital cameras. This is one of the best compact digital cameras I have tested in some time based purely on picture quality.

See sample images link arrow


The Finepix HS10 is one of the largest, if not the largest, compact digital camera currently available. A lot of this is down to the lens unit. The design of the camera is based around a Digital SLR.

Shutter Lag Times

Shutter Lag Rating Slow

Single Shot
Five Shots
Single Shot With Flash
Five Shots With Flash
Turn on Time

0.45 seconds
17.39 seconds
1.68 seconds
19.58 seconds
2.72 seconds

Shutter Lag Table link arrow

Ease of Use

Ease of Use - Par With this level of features on offer it will take time to master the Finepix HS10. To get started there is a fully automatic mode that lets you use the camera as a more straightforward point and shoot model.

Points I Like

Picture quality - twisting lens barrel for zooming - features - handling - movie mode

Where it Could Improve

Shutter delay times could be quicker

Product Shots

Front View

Front View

Back View

Back View

Top View

Top View

Sample Menus

menu 1 menu 2

menu 3 setup

Top Rated Cameras in this Category

Panasonic DMC FZ48 Rating 87/100

The Panasonic Lumix DMC FZ48 is very hard to beat. It is up against some stiff competition, but the combination of features, image quality and pricing makes it the outstanding model in its category. When it comes to picture quality it has few weaknesses and its length of lens means it can cope with more or less any photo opportunity.

Read Review: Panasonic DMC FZ48 Review

Fuji Finepix HS30EXR Rating 86/100

The Fuji Finepix HS30EXR does offer a number of differences to rival Super Zoom or Bridge digital cameras. The main difference is the twisting lens barrel, but there are other handling aspects that make it that bit closer to a Digital SLR experience. In terms of features Fuji have packed in just about everything they can think of. Picture quality compares well against rival cameras and shutter response times are also impressive. This makes this camera a very attractive proposition if you are looking for a fully featured camera with a great deal of zoom power.

Read Review: Fuji Finepix HS30EXR Review

Nikon Coolpix L810 Rating 79/100

The Nikon Coolpix L810 offers something different as it gives you the power of an extra long lens, but with the simplicity of a point and shoot digital camera. This helps to make it somewhat cheaper than the more fully featured models with similar zoom power. Picture quality does not match up to the more expensive models in this category, but it is only if you are planning to make extra large prints that you are likely to see much difference between photos taken with this camera and those that give you that bit of extra quality. This camera is a good choice if you are looking for simple operation and a powerful lens.

Read Review: Nikon Coolpix L810 Review

Related Pages

Fuji Finepix HS10 Review Fuji Finepix HS10 Specification Fuji Finepix HS10 Sample Images Fuji Finepix HS10 Features Fuji Finepix HS10 vs Panasonic DMC FZ45 Fuji Digital Cameras

Review Date

July 2010

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